Beginners Guide To Periscope For Business

One of the hottest and latest social media darling apps is Periscope and of course marketers are finding ways to use Periscope for business. The explosive adoption of this video livestreaming app just points to my prediction for 2015 being the year of video and visual...

How to Stand Out Using Facebook Ads Marketing

Facebook continues to dominate as one of the most effective platforms for social media marketing available today. In fact, according to Mike Stelzner’s 2015 report during the Social Media Marketing World Conference, 93% of marketers surveyed use Facebook while 62% of...

5 Best Practices for Facebook Link Ads

Facebook recently put on a first class social media training complete with tips on making Facebook ads better. Mari Smith emceed the event and moderated a panel of local businesses who are using Facebook and Instagram successfully. This panel followed Jonathan Czaja...

How Traditional Media Does Social Media Right

When you think of journalists and reporters, you don’t usually expect them to be sitting at an educational conference learning about social media. However, with social media’s complex and dynamic landscape, it actually makes sense. How else are the...