by Coach Laura | Aug 5, 2015 | Social Media
One of the hottest and latest social media darling apps is Periscope and of course marketers are finding ways to use Periscope for business. The explosive adoption of this video livestreaming app just points to my prediction for 2015 being the year of video and visual...
by Coach Laura | Jul 10, 2015 | Social Media
Facebook continues to dominate as one of the most effective platforms for social media marketing available today. In fact, according to Mike Stelzner’s 2015 report during the Social Media Marketing World Conference, 93% of marketers surveyed use Facebook while 62% of...
by Coach Laura | Jun 9, 2015 | Social Media
Facebook recently put on a first class social media training complete with tips on making Facebook ads better. Mari Smith emceed the event and moderated a panel of local businesses who are using Facebook and Instagram successfully. This panel followed Jonathan Czaja...
by Coach Laura | Jun 3, 2015 | Small Business Success Coaching, Social Media
Laura sat with Robert Imbriale during the Profit Conference in Carlsbad, CA to recap and share some of the best practices and the trends in this ever-changing, forever evolving world of social media, in a lively, fun and informative webinar broadcast that you may have...
by Coach Laura | Jan 24, 2015 | Social Media, Social Media Marketing
Social media for 2015 is going to be bigger than ever. Robert Imbriale interviewed me at the end of 2014 on all things social media. I shared what’s hot for 2015. The discussion included everything from social advertising to video, plus user generated content...
by Coach Laura | Jan 6, 2015 | Marketing, Social Media Marketing
Ryan Charles is a Classic Millennial open and creative guy with advice on how to market to Gen Y. Ever since I met him over a year ago, I noticed his fun loving attitude and highly sociable nature. So when he mentioned to me that he was asked to help with marketing to...
by Coach Laura | Nov 7, 2014 | Social Media, Social Media Monitoring
In this blog post I explore the reporting features that the MavSocial Visual Content Manager has and how to use it to optimize a campaign. The key to getting best results online according to most digital marketers I’ve heard repeatedly is split test your...
by Coach Laura | Oct 30, 2014 | Business Coaching
It is common to feel stuck even when you have a strong mission about which you are passionate. If you can relate and want to get into the flow and tap into greater abundance, my interview with Sheevaun Moran reveals some subtle yet powerful techniques to create the...
by Coach Laura | Oct 21, 2014 | Marketing, Small Business Success Coaching
The single most effective business development strategy for entrepreneurs is public speaking. As a marketing strategist for over 22 years, the small businesses I’ve seen grow the fastest are the ones where the leadership is speaking to groups of ideal...
by Coach Laura | Oct 20, 2014 | Social Media Monitoring
Ia a previous blog, I revealed that I have been using a new social media management tool MavSocial for a couple of weeks and have found it very useful for posting visual content to social media. Not only does this management tool let me schedule the posts, but it also...
by Coach Laura | Oct 13, 2014 | Social Media Monitoring
According to Chris Hodgeman of MavSocial, there are over 110 widely used social media management platforms available. But none of them address sourcing and managing visual content except for MavSocial. I am testing out this platform for visual content management. For...
by Coach Laura | Sep 14, 2014 | Blog, Business Coaching, Social Media
Do you ever feel overwhelmed, frustrated and downright stuck in your small business? You’re not alone. I hear people say stuff like this all the time especially when they want to conquer social media overwhelm. Overwhelm occurs when you feel like you have so much to...
